iNSIGHT

How is Untapped Creativity in Organizations Valuable? It’s Buried ROI

It’s not easy to use an equation model to evaluate the validity of creative potential versus practiced creativity, but Creative Potential and Practised Creativity – Identifying Untapped Creativity in Organizations shows you exactly how this can be done inside your organization by quantifying several necessary practices and provides a managerial guide to tapping this resources within a company.

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