When Generate + Diffuse + Interdepend ≠ Breakthroughs Then What? Innovate!
When the breakdown of systems ( created to formally protect long lasting R&D efforts taking place in lab environments ) and inside well established firms means firm creators must look to other fields to push the boundaries and it’s where we can see this no more clearly than in the research of User Innovation in Techniques as well as User Toolkits for Innovation where the incredibly time consuming and also almost impossible real time task of Boundary spanning, Sourcing, interpreting and need-related gathering can cause Ai enabled Sentiment Tracking capabilities to negatively drive innovation thus even higher costs for radical NPD is being directly effected. But how can this be mitigated. But how can this be mitigated ?
When expanding the more intense processes connected to techniques developed within a 10–15 year window we see where the development processes followed in the medical field ( and due to the medical field being so careful in it’s scrutiny for patient safety this being a 10 – 15 year window ) we see first signs of diffusion among other users; and related to product changes with or without manufacturers being a key driver in new product development effort being the key driver of next generation new product development efforts.
An excellent example of this are in medical devices where new procedural technique conducted in 2004 and where hospital university courses were immediately offered at the same time led to formal R&D refined and experimented with different existing apparatus in 2005 and 2006. This then led to sponsored by the company manufacturing of a new medical instrument taking place immediately and where the recommended approach to the disease by the relevant association of specialized surgeons took place in 2008 and by 2012 the technique has spread to the entire medical community: a roughly 2012-2004 = 8yr breakthrough to full dispersal timeline.
In the case of non brand defense relaxed NPD efforts in computer hardware and software ( especially software ) these time-frames are heavily reduced ( for incremental efforts particularly ) and also where said efforts follow the same pattern of effect in terms of the way external forces demanding additional efforts to deal the impact of input from non-internal and non-linear short term NPD maneuvers. Where we see time being effectively utilized in internal radical innovation efforts for the purposes of completing the seemingly impossible, Innovation in Techniques as well as User Toolkits for Innovation also show the alternative confusion that happens when defense based NPD procedures must be put in place to deal with external forces demand attention where not necessary previously.