Design Strategy + AnalyticsProduct Design + Innovation


Client: Swarovski
Location: Wattens, Austria

The powerful symbolism of a pair of rings: sharing two people’s lives together, manifested into a vehicle of communication between people in another sense. ShaRing pronounced “Shaaaa-riiing” allows people to connect.

Connect to each other & transfer files via two rings or to connect to a network via necklace instead into a computer’s USB port. ShaRing functions as a beautiful object, a usb memory device, a digital key, personal identifier and connector. Interlocking with each other, the environment, it’s surroundings, and of course, two when ShaRing’s transfer information from one another and between parties when the moment arises.