Want mature firm innovations? Justifying R&D ROI has it’s challenges there.
How are project conceived, and more R&D justified to CFO’s? Financing R&D in mature companies – An empirical analysis is that detail. Models shown and techniques used to communicate as well as analyize and finaically model create the framework for the toolset necessary. More a clear path to R&D for IP protection is discussed and mitigated against the “get it to market” only model.