iNSIGHT

The Aesthetics of Efficiency – Here’s How

Efficient Aesthetics Is Not Just Slim Design It’s Design Effect
 
How can designs be perceived and appreciated while at the same time understood to have an impact on users lives as well as social norms? The Efficient Artifact Model is the culmination of the focus of individual perceptions of value as connected to the appreciation of the outcome of the object. With such a shift designers can have further impact in their connections with functional underpinnings as well as the emotional content of users needs. 

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