iNSIGHT

Social Networks Organize Ideation, Creation & Innovation But Then What ?

In the race to innovate, and when across multiple time zones, countries, and organisational structures the capability of social networks, wither intra-organisationally or inter-organisationally have become the backbone of tacitly increasing the innovation capacity of any organisation. But how can social networks get right into the raw capability of innovation and creativity development and what is that exact capability ?

Created by one of the strongest international groups in the world in 2007, the UN, the World Intellectual Property Organisation and more specifically its Global Innovation Index correlates over 80 indicators into 7 main pillars, 21 sub-pillars, 2 sub-indices and, finally, an overall index on a planet wide scale, a ranking ( via the Statistical Model for Global Innovation Function of the worlds countries ( and thus the firms within those countries ) exact capabilities, to in fact, deign and innovate. While this effort may seem massive ( and on a planet wide scale ) the factors are equivalent to what happens on a local level.

More specifically, and as detailed in Social Networks in Organizing Ideation, Creativity and Innovation we see some of the key drivers that determine inter company and even inter country design and innovation breakthrough capability stemming from factors other than individual knowledge and expertise such as personality traits, empathy and emotional aspects of individuals. These factors in addition to raw individual functional capability predict that person’s their level of engagement, participation and commitment and thus their organisations innovation performance as stated in the above. These factors combined with the metrics for global design and innovation show  how firms that ultimately design together, innovate and breakthrough together.

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