iNSIGHT

Execution Empowerment = Innovation Ideation Indexing

Does validated vision mean automatic innovation ? Surprisingly not only is the answer no, but more often than not, it’s not even a question of validation and internal innovation teams face this challenge at every turn. But how can be validated innovation breakthroughs be modulated to maximize end user use? The secret is in not only sample sizing but real impact v.s lead user influence.

iGNITIATE - Execution Empowerment = Innovation Ideation Indexing

In Empowerment Strategies for Ideation through Online Communities we see the underpinnings of how domain-specific lead user status has a direct impact on the positive relationship between the empowerment strategy ( what and how X will be implemented ) and the perceived impact that it has on end user usage. More, the one of the realities of the innovation game is revealed in how empowerment strategy has higher positive effect on perceived impact when domain-specific lead user status is higher even if that status and output is not a scientifically and/or measurably validated focus.

Further and more surprisingly is the investigation into whether higher domain specific lead user status strengthens the positive relationship between the empowerment and the outcome for the effort being investigated. When it comes to open innovation not only are the hurdles high but the cost of a missed hurdle of go / no-go effort decision even more complex, however, not insurmountable once we take into account what we have uncovered here.


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